Desigual
Awareness Campaign

Undies Parties

I helped my client Desigual, the Spanish fashion brand, to create and execute the Awareness Campaign: Undie Party in different cities in the US, including New York, Los Angeles and San Francisco. The campaign involved the production of a viral video, “guerrilla street” & social media promotions and event execution at the stores

Check out the teaser Trailer!

NEW YORK

Santa Monica

San Francisco